Contact - Cheryl White Franchise Consultant

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Cheryl White Franchise Consultant

Your journey starts
with a belief in yourself.

You already have the business.
Now it’s time to take it to the next level.

Whether you’re ready to franchise or just exploring what’s possible, this is your space to ask questions, get support and take action.

Fill in the form below or book a call and let's discover what’s next for you and your business.

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I love this and seen it at at exactly the right ti

I love this and seen it at at exactly the right time yesterday 🙌

I take August off and away from meetings to spend time with my boys.
Days are spent having fun and travelling as much as we can.

But I don't completely stop working.

Im up early planning, building and creating next years vision to share with my team.

Just because I'm quiet doesn't mean I've stopped 😏

This morning, I’ve been up early working on the

This morning, I’ve been up early working on the money map section of my upcoming book on franchising — a vital part of building a successful and sustainable franchise model!

The money map outlines the key financial components that set the foundation for a fair and profitable partnership between franchisor and franchisee, including:

Initial franchise fee
Ongoing royalties
Marketing contributions
Start-up costs and working capital
Realistic projections of revenue and margins

This is a process I guide my clients through closely, with the support of my BFA-accredited franchise accountant Mark Williams, to ensure transparency, compliance, and long-term success for all parties involved.

I also LOVE showing my students the long term money goals they can reach from building a successful franchise model.. so exciting!

I’m currently accepting one more franchise student for October — if you’re serious about developing a franchise model that is both financially sound and built on trust, feel free to reach out via DM or comment below.

Over at Apollo Care Franchising Limited, we have b

Over at Apollo Care Franchising Limited, we have been refining and structuring our enquiry and selection process and exploring new ways to bring our franchise opportunity to market.

The next stage we are building is our getting into business processes (GIB) and we will be doing this as a "live" task with one of our latest franchise partners as we take them through the set up and launch of their business 😀

Over the past 18 months, our ideal franchisee persona has changed and our structure and support needs to reflect this to meet our new franchisees where they are, and help them to get where they want to be.

The conversations are different
The value is recognised
The plans for business match my expectations

It's all very exciting 👏👏

The franchise brands with the most lucrative business are not the ones who sell as many territory areas as they can.. its the ones who support the franchise partners they have, grow strategically, and build to scale efficiently 😏

CBA going to the gym this morning 🙈 The last fe

CBA going to the gym this morning 🙈
The last few days I've felt tired with no motivation and just wanted to stay at home.
But, got up early and dragged myself there and now feel so much better. @nikikinsella seems to always know when I need a little txt, and today was no different ❤️
Juggling everything is hard sometimes

What makes my approach to franchising different?

What makes my approach to franchising different?

That’s something I was chatting about with one of my coaches this morning as I started working on a media pack for my consultancy.

There’s a lot of noise out there in the business growth world—but for me, franchising isn't just about scaling fast. It’s about growing right and building the right foundations for success

I'm currently putting together a Code of Ethics that reflects how I work with clients—and how I stay aligned with the BFA’s standards for ethical franchising. This isn't a tick-box exercise. It’s how I help businesses grow in a way that’s structured, sustainable, and values-led.

It’s the difference between building a franchise that just works—and building one that lasts.

More to come soon 👀

Franchising seems to be the best-kept secret in bu